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Name a couple of successful people you know or admire. Perhaps athletes, entertainers, racers, motivational speakers, sales professionals, or leaders come to mind. What do you think they all have in common? They PREPARE!

Preparation separates the “Haves” from the “Have-nots”! We’re not fooling anyone when we’re not prepared! Not our bosses, our colleagues, our teams, and especially not our customers. Lack of preparation rarely goes unnoticed.

Have you seen the commercial about the salesman having dinner with his client? The more he jabbers on, the wider his tie gets. Eventually, his tie gets so wide that it resembles that of a clown, obviously portraying him as a fool who has no confidence in his own message.

Preparation

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